Cash flow is the most important issue in your business

20 July 2022

Do you agree cash flow is the most important issue in your business? Many of our other clients do. In this uncertain economy, managing your cash flow is more important than ever.

If you are concerned about future trading conditions, then take some time to reflect on where you are and what could happen in the next few months. It is important for all businesses to plan ahead for a range of scenarios.

Cash flow and business planning in these uncertain times may appear problematic, but there are some practical steps you can take to minimise potential disruption to your business:

  • Review your budgets and set realistic and achievable targets for the remainder of 2022 and into 2023;
  • Get your employees involved in a discussion of likely trading conditions and get their input on reducing costs and maintaining revenues;
  • Review and flow chart the main processes in your business (e.g. sales processing, order fulfilment, shipping, etc.) and challenge the need for each step;
  • Put extra effort into making sure your relationships with your customers are solid; and
  • Review your list of products and services and eliminate those that are unprofitable or not core products/services.

We specialise in helping our clients manage their cash flow. We do this by preparing and updating detailed cash flow forecasts using the latest and most powerful software. We can also help you negotiate or renegotiate overdraft facilities and find specific funding to help you grow.

Please talk to us about cash flow planning for the next few months. We can offer a template so you can do this yourself, or work together to produce estimates for a variety of scenarios.

Here at Maple, we fully support your plans for growth. Therefore, we have developed our Business Growth Accelerator packages.

Whichever package you choose, they have all been designed to:

  • springboard you to faster growth
  • help you overcome any obstacles blocking your success, and
  • help you to identify and seize opportunities
If you would like to to discuss this further, please contact your client manager, email us at:, or call the office on 01332 207336.

Maple Accountancy is a firm of expert Business Advisors offering accountancy services, tax and business advice to owner-managed and family-owned businesses.

All clients are individual, and we tailor our service to your needs. Use the site to find out what makes us different and understand why you should appoint us.


Head Office
83 Friar Gate, Derby, DE1 1FL
01332 207336

3 Brindley Place, Birmingham, B1 2JB
0121 769 2197

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50 Brown Street, Manchester, M2 2JG
0113 418 2078

1 Giltspur Street, London, EC1A 9DD
020 7127 0649


Maple Accountancy Ltd.

83 Friar Gate

01332 207336

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